Zync 101: Revolutionizing Video Content for Agencies

Discover how Zync transforms video creation for marketing agencies. This lesson covers everything from auto-generated scripts and segmented recording to AI-driven editing and seamless publishing. Learn how Zync simplifies short-form video production, helping you attract clients, streamline workflows, and deliver professional, high-impact content with minimal effort. Revolutionize your agency's video services today!

What is Zync? 

Here's a short blurb: Zync simplifies video creation with auto-generated scripts, segmented recording, and FullHD quality for professional results. Record bite-sized clips effortlessly for thought leadership or social media. Zync automates production, transforming your footage into polished videos with captions, music, and B-roll. With social integrations and custom webpages, Zync handles the hard work so you can focus on your message.

You can learn all about Zync here at Introduction to Zync Studio

How does Zync transform the way agencies create video content for their clients?

Short-form video is a powerful tool to attract new clients and elevate their brands. Yet, scripting, recording, and editing can feel overwhelming.

Zync makes it easy! Send your clients a Recording Studio link with built-in scripts, and in just 5-10 minutes a week, they’ll create high-quality, authentic content.

Zync helps you land clients eager for video solutions and keeps the process simple, efficient, and effective—giving you a competitive edge while building their brand.

How will this help our agency land new clients? 

Here's a step-by-step playbook: Win New Clients by Helping Them Shine: The Short-Form Video Playbook for Agencies

This playbook is designed for marketing agencies that:

  • Offer content marketing services (e.g., podcasting, personal branding, ghostwriting, social media) but haven’t ventured into short-form video content.
  • Provide non-content services like SEO, lead generation, paid ads, or outreach and want to expand into video marketing.
  • Create video content but struggle with the high costs and time involved in production.

It provides a step-by-step guide to help you attract new clients by delivering effective and efficient short-form video content services.

What features are available as a part of Zync’s Solo Studio?

  • Creating Video Scripts from Idea, Existing Blog Post, Questions
  • One Click Recording Studio
  • Capture High Definition Video
  • Recording In Segments - Easy Retakes / No need to memorize / Better Eye Contact / Natural Videos
  • Easy to use Teleprompter
  • AI based video editing - Jump Cuts, Broll Overlays, Music, Split Screen, Key point overlays, Captions
  • Motion Design Theme Library
  • Customizable Brand Kit
  • Content Kit: Videos Edited for Portrait, Landscape and Square
  • Content Kit: Social Media Posts for Youtube / Facebook / LinkedIn / Twitter / Instagram / TikTok
  • Content Kit: Auto Generated Thumbnails
  • One Click Publish and Integration with Youtube / LinkedIn
  • Built in Video Editor
  • Website - Statically Generated Websites
  • Publish to Custom Domain
  • Video Download
  • Unlimited Members to the workspace

What else comes as a part of the Agency plan?

  • Soft White labeling available for specific volume.
  • Workspace Switcher to be able to easily shift between different clients.
  • Access to an Agency Portal for managing all workspaces.

What is the pricing?

  • For Agencies, you will create 1 workspace per client.
  • Pricing varies between $18-$50/client/month
  • The price varies based on the following:
    • Agency Discount
    • Volume Discount (for 10+, 50+ and 100+ clients)
    • Early Bird Discount (Only valid until early 2025) 
    • Annual Contract Discount
  • Let’s schedule a call so we can figure out how it works for your specific case.

How do I test how Zync works?

Send us an email and we can set up a trial account.

It’ll take < 10 min to self-onboard and start using.

Or schedule a call and we can answer any questions and set your trial workspace at that time.

OTHER FAQ

What permissions does a Creator have? What permissions does a Member have?

  • Creators
    • Can join the studio via a specific link (no login required).
    • Edit scripts and record in the studio.
  • Members
    • Have access to the entire portal.
    • Can create new videos (studio sessions) and manage workspace settings (Brand Kit, Integrations, Content Style).
    • Can manage the Content Kit (edit, publish, download).

Note: Creators can also be members, typically the case for direct sign-ups.

Will the client see that AI is doing a lot of the heavy lifting?

Short Answer: It's up to you.

If you add your member as a Workspace Member they will see the inner working of Zync.
If you add them just as a creator, they wouldn't know which part is done by Zync and which part is done by the agency.

  • Typical workflow: the client is a Creator; you manage their workspace and settings.
  • Alternatively, they can be added as a member for full control.

I am not ready to start being an agency, but can I started off as an affiliate first?

Yes, send us an email and we can add you to our affiliate partner list.

What is soft white label ? What is included in the white label? 

Here are the things that will be white labeled: 

* All URLs will be on your custom domain

* Client Generated websites will default to your domain (You can still sync these webpages to your client's custom domain) 

* Logo and name through out the app

Things that are not white labeled: 

* Automatic Email generated from the system (Your client will only see this if you add them to the workspace as member) 

* Mobile App. They'll install a Zync AI app for doing their recording.

What kind of clients are looking to create video content?

Video Content is top of mind for different target audience for different needs.

Service Providers / Consultants / Coaches / Fractional Executives: Are creating video content to connect with Prospects and stay top of mind among their existing contacts.

Entrepreneurs / Founders / Marketing Teams: They’re looking to leverage the Founder Brand of their execs to unlock social selling.

Executives / Mentors: Establishing themselves as thought leaders for better networking and career mobility.

Leaders: Looking to communicate internally within their organization with video content to build better connection with their employees.

What challenges do they currently face?

There are many reasons why many people are not getting into video content and this can broadly be classified into three types of challenges

Strategic Challenges: What topics should I create videos for? What audience should I target?What social media platforms should I leverage?

Tactical Challenges: Creating every video takes so long and it’s so much effort. I don’t have the time to do editing. I don’t know what device I should be using. The whole content distribution takes a lot of time and effort. How long should the video be? Recording in one shot is so difficult.

Personal Limitations: Will I look good on video? What tone should I use? My face doesn’t look great for video? I have an accent.

What could Agencies do on top of what Zync is already doing?

Zync does most of the heavy lifting. Your work will be a few personalizing adjustments for each client.

  • Research: Create topics tailored to your clients.
  • Video Script Editing: Adjust scripts to be compelling and match their style.
  • Minor Edits: Review and update videos using Zync's editor.
  • Content Calendar Management: Schedule publishing and prioritize socials.

One Time:

  • Profile Setup and Management: Configure Audience, Brand Kit, Motion Design System, etc.

We currently don't offer Video Content but we want to? 

That's great. We've included a playbook on how to get started: Playbook to Win New Clients

Up next

Playbook: Win New Clients by Helping Them Shine with Short Form Video

Playbook: Win New Clients by Helping Them Shine with Short Form Video

This playbook is designed for marketing agencies looking to expand their services and win new clients through short-form video content.
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